Suzanne Fougere Promoted to Vice-President, Experience & Engagement of Events East

Suzanne joined the organization in 2010 and quickly became a valued and trusted advisor to the
executive leadership team. She is a highly-respected senior strategist and communications
practitioner with over 15 years of experience, who in 2016 received the inaugural CPRS Nova Scotia Communicator of the Year Award.

As Vice-President, Experience & Engagement, Suzanne will work closely with the president and CEO to deliver on the organization’s five-year strategic plan with a focus on community engagement, guest experience and building internal culture. She will be responsible
for working with teams across the organization to deliver key programs and strategic activities
that support our long-term vision.

Expanding on her current role, Suzanne will work to drive and foster a culture centered on
enhancing the guest experience within our venues, aligning brand strategy with operational
strategy. This will include working with other leaders in the organization to design programs that
facilitate stronger relationships with the community and event experiences that align with guest

An experienced business professional, Suzanne has been part of the leadership team for several
years and responsible for many strategic initiatives including business planning, stakeholder and
shareholder relations, governance, issues and reputation management and development of the
internationally- recognized marketing and communications strategy for the Halifax Convention

In this new role, she will have overall responsibility for the areas of Marketing, Communications, 
Community Partnerships and Human Resources and continue to support all areas of the business
including the Halifax Convention Centre, Scotiabank Centre and Ticket Atlantic.